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The Power of a Consistent Brand Voice and Visual Identity
Discover how maintaining a consistent brand voice and visual identity can enhance your small business's recognition, trust and growth.
How To Make Reels With Existing Video
The popularity of short-form videos across the social media spectrum is plain for all to see. As a means to communicate information, to educate or...
Colour Psychology in Marketing and Branding
Understanding colour psychology in marketing and branding can help you strategically use colours to influence consumer behaviour and emotions.
Top 10 Graphic Design Trends Set To Rule 2023
2023 represents a departure from minimalistic designs and monochromatic colour schemes towards bold and divergent design styles.
Dalí Cybernetics: The Immersive Experience
It’s a tantalising question: what happens when you marry state-of-the-art technology to the inexhaustible imagination of Spanish surrealist Salvador Dalí? The Altlier team ached to...
Podcasting for Small Businesses
It’s a golden age for podcasting. Brands of all kinds are recognising the incredible power and reach podcasting has to offer. Brands can engage their...
Copywriting vs. Content Writing: What’s the Difference?
Copywriting is about persuasion, whereas content writing is about informing and entertaining. Though important as stand-alone approaches, the goal is ultimately the same: to generate...
Notes From the Video Editing Room
Memory and video editing are inextricably linked. At their core, both designate meaning to snapshots in time. However, there’s a crucial difference. We are not...